The value of a good domain name!

If you ever doubted the value of getting a good domain name for your site you should consider the story of Kevin Ham. By buying the correct domain names Kevin Ham has made a fortune.

To most people the fact that domain names can fetch so much money is weird. A good analogy to think about is that of retail space. All locations have have the same physical characteristics. Why would one pay more for 500 metre square in Sandton City than in the proverbial Pofadder? The answer is the more people through the door mean the more sales you make. It works the same with "retail space" on the Internet. The more visitors, even accidental ones, the more likely you will make money!

Luckily for us in South Africa there are still some good domain name available at reasonable prices. If you are considering getting a web site spend some time thinking of the best domain name for your site. It could be the most important decision you make. Even if you don't intend to build your site for a while it would be a good idea to buy the name and park it until you need it.